Steelman Spotlight


February 12, 2021

Lightning Inovation at Resorts World

Is 50 a lot? Depends. Dollars, no. Feet of a giant LED sphere, yes! 20 million pixels behind 7850 square feet of one-way mirror play advertising and commissioned video content on a massive LED Sphere that spans 50 feet in diameter. This one-of-a-kind fusion of design and technology is the first of its kind!

Resorts World Lobby, Las Vegas, Nevada

Produced in conjunction with @show_canada_industries and their technology partner @pledcoled, this giant LED Sphere started as a @shop12 concept, a gazing ball with a playful twist, before becoming the infinitely dynamic centerpiece of The District at Resorts World Las Vegas.

Resorts World Lobby, Las Vegas, Nevada